Pattern
PATTERN Curl Gel – Original + Limited Edition Palo Santo
PATTERN Curl Gel – Original + Limited Edition Palo Santo
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4x Curl Definition. 6x Shine. 0 Flakes.
Meet the gel that changed the curl game. The PATTERN Curl Gel delivers juicy, springy, defined curls with a soft, flexible hold that never feels stiff, dry, or crunchy. This bestselling formula enhances your natural curl pattern while adding brilliant shine and smooth definition — perfect for wash-and-gos, twist-outs, or any style that needs structure without sacrificing movement.
Formulated with Aloe Vera, Coconut Oil, and Cacay Oil, it deeply nourishes strands while delivering medium hold and long-lasting bounce. Curls are left soft, sculpted, and full of life — never flaky, never flat, always joyful.
✨ WHY YOU’LL LOVE IT
- 💧 4x curl definition – Amplifies texture & shape while maintaining flexibility
- ✨ 6x shine – Delivers a glossy finish without buildup
- 🌿 Clean, nourishing formula – Enriched with Aloe Vera, Coconut & Cacay Oil
- 🌀 Medium, touchable hold – Crunch-free, flake-free, and endlessly soft
- 🫶 For all curl types – From soft waves to tight coils
💛 Original Fragrance:
Clean and sophisticated with a sweet floral essence of Neroli, Rose, and Patchouli, hand-picked by Tracee Ellis Ross for a subtle, uplifting aroma that complements your wash-day ritual.
🌿 Palo Santo (Limited Edition):
An earthy, bright evolution of the original — featuring woody, mint, and citrus notes that bring balance, warmth, and serenity to your styling routine.
Available Sizes:
- Original: 25 fl oz (Full Size) · 9.8 fl oz (standard Size) · 3 fl oz (Travel)
- Palo Santo: 9.8 fl oz (Limited Edition)
PATTERN Curl Gel — the secret to glossy, bouncy, touchable curls that look defined and feel divine.
4x Curl Definition. 6x Shine. 0 Flakes.
Meet the gel that changed the curl game. The PATTERN Curl Gel delivers juicy, springy, defined curls with a soft, flexible hold that never feels stiff, dry, or crunchy. This bestselling formula enhances your natural curl pattern while adding brilliant shine and smooth definition — perfect for wash-and-gos, twist-outs, or any style that needs structure without sacrificing movement.
Formulated with Aloe Vera, Coconut Oil, and Cacay Oil, it deeply nourishes strands while delivering medium hold and long-lasting bounce. Curls are left soft, sculpted, and full of life — never flaky, never flat, always joyful.
✨ WHY YOU’LL LOVE IT
- 💧 4x curl definition – Amplifies texture & shape while maintaining flexibility
- ✨ 6x shine – Delivers a glossy finish without buildup
- 🌿 Clean, nourishing formula – Enriched with Aloe Vera, Coconut & Cacay Oil
- 🌀 Medium, touchable hold – Crunch-free, flake-free, and endlessly soft
- 🫶 For all curl types – From soft waves to tight coils
💛 Original Fragrance:
Clean and sophisticated with a sweet floral essence of Neroli, Rose, and Patchouli, hand-picked by Tracee Ellis Ross for a subtle, uplifting aroma that complements your wash-day ritual.
🌿 Palo Santo (Limited Edition):
An earthy, bright evolution of the original — featuring woody, mint, and citrus notes that bring balance, warmth, and serenity to your styling routine.
Available Sizes:
- Original: 25 fl oz (Full Size) · 9.8 fl oz (standard Size) · 3 fl oz (Travel)
- Palo Santo: 9.8 fl oz (Limited Edition)
PATTERN Curl Gel — the secret to glossy, bouncy, touchable curls that look defined and feel divine.
Pre-Orders: Orders placed will begin shipping from Nov 11th once our U.S. imports arrive.
Ready-to-Ship: Items marked In Stock dispatch within 2–4 business days.
Delivery Times: UK delivery takes around 2–6 business days once dispatched.
You’ll receive a tracking email as soon as your order is on its way
Pre-Orders: Orders placed will begin shipping from Nov 11th once our U.S. imports arrive.
Ready-to-Ship: Items marked In Stock dispatch within 2–4 business days.
Delivery Times: UK delivery takes around 2–6 business days once dispatched.
You’ll receive a tracking email as soon as your order is on its way
We hope you love your glow, but if something isn’t right,
we’ve got you.
We only accept returns if your item is damaged, faulty,
or incorrect on arrival.
Please contact us at support@thebeautygap.co.uk within 7 days of
delivery with your order number and photos.
Refunds are processed to your original payment method once your return is
approved.
We cannot accept returns for change of mind or opened/used products.
We hope you love your glow, but if something isn’t right,
we’ve got you.
We only accept returns if your item is damaged, faulty,
or incorrect on arrival.
Please contact us at support@thebeautygap.co.uk within 7 days of
delivery with your order number and photos.
Refunds are processed to your original payment method once your return is
approved.
We cannot accept returns for change of mind or opened/used products.